Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts Format:eBook For your convenience

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Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts Format:eBook For your convenienceWhat happens in a trial when you make the jurors care? You get a Verdict with a capital "V." Twelve Heroes, One Voice shows you how to make your jurors care through the art of storytelling. Author Carl Bettinger presents the 'hero centric' story, and explains why jurors are pre programmed to understand information in this format. You'll transform yourself into the mentor, the defendant into the villain, the plaintiff's struggle into the jury's