Joico Color Balance Purple Shampoo 10.1 fl.oz self tanning providing ample hydration and a

providing ample hydration and a refreshing fragrance for your skin

Safe for Daily Use: Paraben-free and gentle enough for frequent conditioning

Patented OLAPLEX Bond Building Technology™ - Repairs damaged hair bonds for stronger

This bond-strengthening formula helps prevent damage and breakage

Joico Color Balance Purple Shampoo 10.1 fl.oz self tanning providing ample hydration and aJoico Color Balance Purple Shampoo (10. 1 fl. oz) neutralizes brassiness and yellow tones, leaving your hair vibrant and cool toned. Its unique purple formula enhances color longevity while gently cleansing, making it perfect for maintaining salon quality color at home. Ideal for blondes, brunettes, and silver hair, it keeps your locks looking fresh and radiant with every wash.